Four Ways to Meaningfully Invest in DEI
Here are four examples of how outdoor companies have effectively put their money where their mouths are where DEI is concerned. The first two, done in isolation, can be performative if not part of something like the third and fourth, which drive more significant change….
Will Outdoor Industry Ever Get DEI Right?
Last summer—when the streets across America started burning, Black Lives Matter became a mainstay in the national discourse and her employees began pushing loudly for a company reckoning on race—Donna Carpenter knew she was in the midst of another one. Another “oh, shit” moment. Carpenter…